On My Block
Social Content, Motion Graphics, Special Shoot, IG Live Q&A
In a rough Los Angeles neighborhood, four smart, funny and streetwise teens find their lifelong friendship tested as they begin high school.
Client:
Netflix
Agency:
Size Matters
On My Block was a breakout success on Netflix. The cast were instant favorites and a blast to work with. We launched the campaign with custom character assets as well as clips and gifs to build awareness around the world of the show. To give the fans even more access, we hosted an Instagram Live with the whole cast which was a huge hit.
Roles & Responsibilities:
Creative Director
Concepting
Scripting
Creative Producer
Credits:
Accounts: Matt Meyers
Photographer: James Dimmock
Content Director: Karla Braun
Motion Graphics: Brock Arthur, Seth Garnes